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  • Writer's pictureTania Tugonon

Gupshup Launches Conversation Cloud to Reshape Customer Engagement

We are sharing a recent milestone from Gupshup – a valued past client.  


Serving over 45,000 brands globally, including Citibank, AkzoNobel, Khan Academy, Unilever, Dream11, Netflix, Flipkart, and Ola, Gupshup's conversational engagement solutions enhance customer experiences, boost revenue, and reduce costs across India, Latin America, Europe, Southeast Asia, the Middle East, and the United States. 


GupShup has raised a total of $484.1M in funding over 9 rounds, according to Crunchbase data. Their latest funding was a Private Equity round led by Tiger Global Management. According to the Gupshup website, the company is currently valued at $1.4 billion. 💰


Recently, Gupshup launched the Conversation Cloud, a groundbreaking suite of #SaaS tools poised to reshape business-to-customer interactions through the power of AI-driven conversations. Gupshup's Conversation Cloud empowers businesses to engage, advertise, and interact with their customers through the integration of #AI and #CPaaS


The Conversation Cloud introduces three pivotal modules: Converse, Advertise, and Communicate. 


▶Converse - empowers businesses to create dynamic two-way conversational journeys effortlessly, employing intuitive no-code tools and advanced AI bots for conversational commerce. 


▶Advertise - helps marketers to efficiently reach and convert customers via Click to WhatsApp and Click to Instagram Ads, leading to improved ROI and reduced lead acquisition costs. 


▶Communicate - an advanced CPaaS incorporates smart features like automatic message translation and omnichannel failover. 


This launch marks a noteworthy shift in user interfaces post-web and apps, promising to provide businesses with essential tools for effective #CustomerEngagement in the ever-evolving landscape of conversational internet experiences. 


We’re genuinely excited about the potential this holds for businesses exploring the digital frontier.






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