Parachute expands into a new category
Parachute is expanding into the furniture category with a new line of bed frames hitting the market with additional furnishings set to debut in early 2022. The new collection marks the sixth category Parachute has entered over the past three years. Parachute started with bedding and has since added decor, bath linens, mattresses and other soft goods. Impressive growth story. Check out the industry news release here.